Boys & Girls Clubs of St. Charles County Wins 2024 MAC Award for Excellence in Marketing
St. Charles, MO, October 28, 2024 – Boys & Girls Clubs of St. Charles County (BGCSTC) proudly announces that its 2023 Annual Report has won the 2024 Midwest Region Marketing and Communications (MAC) Award from Boys & Girls Clubs of America. Presented on October 24, 2024, at the Heart & Soul Awards Dinner in Milwaukee, WI, this award recognizes BGCSTC’s innovative and impactful communications.
The MAC Award is one of the most coveted accolades within the Boys & Girls Clubs Movement, celebrating marketing and communication excellence that advances the organization’s mission. BGCSTC’s Annual Report was chosen for its strategic alignment with Boys & Girls Clubs’ mission and core values, innovative design, and storytelling, all of which highlight the Club’s positive impact on youth and the community.
Sydney Schader, who led the creative vision for the report, accepted the award on behalf of BGCSTC. "It’s an honor to be recognized for a report that represents the heart of our work and the community we serve," said Schader. "This report was designed not just to inform but to engage our supporters and amplify the stories of our incredible youth, staff, and volunteers. We wanted every page to reflect our commitment to building Great Futures here in St. Charles County through purposeful work, partnerships, and excellence."
The report’s impactful design and consistent branding underscore BGCSTC’s mission. Created with Canva, it incorporates Boys & Girls Clubs’ brand colors, financial transparency data, program growth, and success stories, blending graphics, photos, and infographics to communicate the impact of BGCSTC’s programs and the power of community support.
BGCSTC Chief Executive Officer Karen Englert shared her pride in the team’s accomplishment, stating, "This award is a testament to our staff’s dedication to creating opportunities for our youth and families. The Annual Report captures the essence of our mission and the unwavering support of our community, which makes all of this possible."
Boys & Girls Clubs of St. Charles County extends its gratitude to all community partners, donors, and supporters who make its programs possible and to Boys & Girls Clubs of America for this prestigious recognition.